Mitosis Launches the Theo Campaign: Rewards, Deposits, and Commitment Mechanics Explained

Mitosis Launches the Theo Campaign: Rewards, Deposits, and Commitment Mechanics Explained

Introduction to the Theo Campaign

Mitosis, the innovative modular liquidity and messaging protocol, is launching the Theo Campaign, a rewards-centric initiative designed to foster user engagement, enhance long-term retention, and provide value to its growing ecosystem of cross-chain participants. Unlike traditional airdrops, Theo is a campaign with a meticulously crafted structure, focusing on rewarding early commitment, incentivizing long-term holding, and encouraging active participation across supported chains.

Campaign Structure: Four Phases of Growth

The Theo Campaign unfolds in four distinct phases, each defined by specific miweETH deposit caps, increasing exclusivity, and precisely timed snapshot criteria. Eligibility for this campaign is limited to users holding miweETH or weETH tokens, with snapshot-based eligibility taken on March 3, 2025. However, Phase 4 is open to everyone.

Key Points:

  • Snapshot Date: March 3, 2025
  • Eligibility: miweETH or weETH holders
  • Chains Supported: Ethereum, Arbitrum, Linea

Once eligible, users can participate by depositing into the Matrix Straddle Vault on any of the supported chains: Ethereum, Arbitrum, and Linea. Learn more about vault mechanics in the Mitosis Glossary.

Rewards System: Introducing maweETH (Theo)

Participants who deposit into the vault will receive a yield-bearing token: maweETH (Theo). This token not only represents the user’s initial deposit but also begins to accrue Theo rewards. These rewards are designed to incentivize users to hold maweETH over time — the longer the hold, the larger the share of the reward pool.

Key Features:

  • maweETH (Theo): A yield-bearing token that accumulates Theo rewards over time
  • Boosted Rewards: Users earn more rewards the longer they commit, encouraging retention
  • Dynamic Incentives: The longer you hold, the greater your reward pool share

Dive deeper into reward mechanics via the Mitosis University Program Guidelines.

How to Participate: Deposits and Confirmation Process

Deposit Guidelines:

  • Assets Accepted: miweETH and weETH
  • Chains Supported: Ethereum, Arbitrum, Linea
  • Vault: Matrix Straddle Vault
  • Processing Time: Deposits will take approximately 2–4 days to confirm and mint maweETH
  • Deposit Flexibility: Users can deposit from any of the supported networks, enabling seamless participation across chains

After the deposit is confirmed, users will be able to claim their maweETH (Theo) and begin earning rewards immediately.

Steps to Deposit:

  1. Hold miweETH or weETH: Ensure you hold eligible assets
  2. Choose your chain: Deposit into the Matrix Straddle Vault on Ethereum, Arbitrum, or Linea
  3. Wait for Confirmation: It may take 2–4 days to mint maweETH (Theo)
  4. Start Earning: Once minted, claim your maweETH and begin earning Theo rewards

For complete steps and visuals, refer to the Mitosis University.

Withdrawals: Flexibility with Consequences

While the Theo Campaign offers flexible withdrawal options, users should be mindful of the reward slashing penalty. If a user withdraws before the Token Generation Event (TGE), a penalty of up to 20% of the reward pool may be incurred. However, this penalty decreases over time as the user continues to hold maweETH (Theo).

Key Takeaways:

  • Withdraw Anytime: Flexibility to withdraw funds at any point
  • Penalty for Early Withdrawal: A sliding scale penalty applies, reducing as you hold longer
  • Incentive to Stay: Encourages longer-term commitment by making it economically beneficial to hold through the campaign

More on withdrawal logic is available in the Mitosis Glossary.

Why Theo Matters: Building a Mission-Driven Community

The Theo Campaign is more than just a rewards system; it is a case study in aligned incentives. It acknowledges the importance of rewarding early adopters, not only with tokens but through a system that values trust, patience, and belief in the long-term vision. In a landscape often driven by short-term gains, Theo aims to create mission-driven liquidity, fostering a sustainable, reward-rich ecosystem.

As blockchain ecosystems become more modular, initiatives like Theo set a blueprint for how to develop long-term, engaged communities around innovative protocols, paving the way for future projects to follow suit.

In Summary:

  • Four Phases: With capped deposits and snapshot-based eligibility criteria
  • maweETH (Theo): Yield-bearing rewards token that incentivizes long-term holding
  • Supported Chains: Ethereum, Arbitrum, Linea
  • Withdrawal Flexibility: But early withdrawals incur penalties that decrease over time
  • Campaign Goal: Build a long-term, committed community around Mitosis

Learn more by visiting the official Mitosis University Program Guide.